How are innovations created? What drives founders? And how do innovative companies get through the corona crisis? These are the questions addressed by the Germany-wide campaign „#innovationsland Deutschland“ initiated by the Federal Ministry of Education and Research (BMBF). At the kick-off event on September 22, three start-ups from all over Germany had the opportunity to exchange ideas with Federal Minister Anja Karliczek in a live broadcast. One of these three companies is the Munich-based clean mobility start-up KEYOU.
“This is a great honor for us, if not the biggest we have received in recent years,” explains Thomas Korn, CEO, and co-founder of KEYOU. In an approximately ten-minute moderated discussion, Thomas Korn spoke with Anja Karliczek, Federal Minister of Education and Research, about the motivation to found a company, but also about the challenges that a start-up faces.
Due to the ongoing COVID-19 pandemic, the kick-off event took place as an online live broadcast. Nevertheless, high-class speakers were attending the event. In addition to Federal Minister Anja Karliczek and EU Commissioner Mariya Gabriel, who participated in the event in person, German Chancellor Angela Merkel addressed the companies and the audience. The audience included supra-regional journalists, politicians from other federal ministries, high-ranking representatives from the business world, but also numerous representatives of associations.
“The event offers another great opportunity to place KEYOU and the hydrogen combustion engine and our KEYOU-inside technology at the highest political level and to further advance the topic of hydrogen. We are therefore very pleased that the Federal Ministry selected us to be one of three start-ups from all over Germany after intensive research by the BMBF”, Thomas Korn added.